This Cookies Policy explains how Li-Sense Technology Limited (“LiSense") uses cookies and similar technologies (“Cookies”) on our website and product, the purposes for which they are used, and the choices available to you for managing your cookie preferences.
1. Summary
- We use Cookies to improve and customise your experience of our websites, to ensure that our websites are operating properly, to help us understand how you use our websites and to enable us to present you with tailored advertising content.
- We will inform you about our use of Cookies by displaying a Cookie consent button and privacy preferences tool when you visit our website. You can change your Cookie settings for our website via the privacy preferences tool at any time.
- You may also control the use of Cookies more generally within your browser or device settings. If you do not allow Cookies, you may not be able to fully access our websites or use certain features.
- By clicking the consent button within our privacy preferences tool, you agree to our use of Cookies in accordance with this Cookies Policy and your selected preferences.
- We will amend this Cookies Policy from time to time to ensure that it is kept up to date.
2. What are cookies?
Cookies are small pieces of data (in text file format) that are set by website servers and stored on your browser or device.
Cookies are not the only way to recognise or track visitors to a website. We may use other similar technologies from time to time, like web beacons and pixels (sometimes called "tracking pixels" or "gifs"). These are tiny graphics files that contain a unique identifier enabling us to recognise when someone has visited our website or opened an email that we have sent to them. This allows us to: (a) record the traffic patterns of users from one page within our website to another; (b) understand whether you are visiting our website from an online advertisement displayed on a third-party website; or (c) improve our website’s performance and to measure the success of any online advertising campaigns (e.g. to tell whether you have found us via advertising or marketing we have placed with third party sites).
In many instances, these other technologies are reliant on Cookies to function properly, and so declining Cookies will impair their functioning.
3. How we use Cookies?
- “Essential” Cookies
These Cookies are essential in order for our website to function. They facilitate your movement around our website, remember your user preferences (such as whether you have allowed Cookies) and enable you to log into secure areas. They also assist us in identifying your device and location and presenting you with a compatible version of our website.
Without these Cookies, your navigation of our website may not be smooth, nor can we ensure you will remain logged-in to your account during your use of LiSense.
We do not allow you to disable these Cookies as without them you will not be able to make full use of our website or services as they are dependent on the use of these Cookies.
Other functional cookies
We may also use other third-party Cookies to ensure the functionality of other third-party software or services we provide on our website. Without these Cookies, you are likely to experience difficulties with functionality. For example, we deploy certain other functional Cookies on the website in order to facilitate page loading and balancing.
- “Marketing” and “Personalisation” Cookies
We may use Cookies to enable us to deliver content that is relevant to you, and to offer website content and personalised views that is current and relevant to your preferences. This may take the form of adverts on other websites, such as LiSense related banners on social media sites. We may also use selected third party Cookies to facilitate the advertising of our products and services, and to help us monitor how those advertisements are performing.
- “Analytics” Cookies
We use analytics Cookies to collate information about visits to our website and your use of it. We also use Cookies to assist us in identifying where and when errors occur.
This helps us to improve how our website works by proactively identifying errors and making website features easily accessible and relevant to visitors. These Cookies also enable us to analyse the number of visits to our website and identify the relevance and effectiveness of our website features.
In some instances, we use third party providers of measurement and analytical services to help us to improve our services - this is primarily through the use of Google Analytics, specifically Google Analytics and Google Advertising (including updates and new releases of those services). These services use cookies in order to evaluate your use of our website and the effectiveness of our advertising. We do not actively identify individuals as part of this, but your IP address is captured by some of the Cookies in use.
You can opt-out from Google Analytics cookies by clicking here.
Please note that third party links accessible from our website may also use cookies over which we have no control. These cookies are likely to be analytical performance cookies or targeting cookies and will be covered by the privacy and cookies policies of those third parties.
- Cookie technology and emails
We use web beacons, pixels and gifs in some of our emails. This technology helps us to understand more about how you interact with us and may be used to improve our future email communications and campaigns. They can also be used to help us display emails in the best format for your device.
Beacons, pixels and gifs are tiny, invisible images placed within an email message. This lets us know: (a) whether you have opened an email; (b) how often you have opened it; (c) how you interacted with the email (such as the time you spent reading the email or whether you clicked on an advertisement displayed within it); (d) which email software and web browser you used; (e) which device you used; and (f) your IP address.
If you do not wish to accept the technology we use within our emails, you can close the email before downloading any images or clicking on any links, or in some cases by disabling images and viewing the email in plain text only rather than HTML. You may also wish to adjust your browser and device settings to control Cookie and image settings. In some instances, depending on your email or browser settings, Cookies in an email may be automatically accepted (for example, when you've added an email address to your address book or safe senders list). Please refer to your email browser or device instructions for more information on this.
4. How to control and delete Cookies
Should you wish to control what Cookies we use, you can do so by adjusting your Cookie preferences via the Cookie consent button and privacy preferences tool on our website.
Alternatively, you may also control the use of Cookies more generally within your browser or device settings.
Your mobile devices will likely also provide advertising identifiers. These identifiers are controlled by the device itself. Mobile phones use different operating systems so we are unable to be specific about how to adjust or control your privacy settings. However, we would suggest that you look for ‘Ads’, ‘Advertising’ or ‘Privacy’ within your device settings or refer to any guidance available in your device’s user manual.
5. Contact us
If you have any questions concerning this Cookies Policy, please contact us by email at support@lisense.ai